A simple Idea for a magazine adea.

This first plan is a design that will take up 2 full pages. This will be in a selected games magazine like playstation magazine. The first page will be some where at the start. Then the second one will be near to the end as this links to a race. The first picture show the car in a perfectly white room and a very clean car. Then the second will be after the race and will still be in the perfectly white background but will have had mud all thrown at the walls to show that the car has been in the race. Then there will be a slogan, like the one above.
This will be made by taking the RC car before and afrter filming the advert.


Advertising has changed alot recently, Its become alot more below the line. Which is what this advertisment is sharing in.

Racing game Genre's and Chiches.

Taken from this website based on video game chiches. I found about racing game chiches.

Racing Game Clichés

Racing is racing, right? Well, racing games have their own conventions and clichés. Can you think of any others? How would you break stereotypes and create a racing game that was different from all the others?

• You start off with a horrible car.
• Cars don't take damage (in arcade-type racing games, anyway).
• Instant respawn after crashing.
• You run out of time, not fuel.
• You always do laps.
• Rubber-band AI.
• Your only goal is to finish first and progress.
• Upgrade parts and buy new cars.
• You can't do anything else but race.
• You can't leave your car.
• Your car never breaks down.
• Going off track or getting spun around slows you down considerably.
• Cars vary in predictable ways -- handling, top speed, acceleration, and sometimes durability.

This page from a game design book describes how they create the illusion of racing though the POV,(point of view).
Link to the page


wikipedia on Racing video games,  This describes the the two main types of driving game.
And gives a major list of all the driving games that have been on sale in the genre.

• "Simulation style racing games strive to convincingly replicate the handling of an automobile. They often license real cars or racing leagues, but will use fantasy cars built to resemble real ones if unable to acquire them. Vehicular behavior physics are a key factor in the experience. The rigors of being a professional race driver are usually also included (such as having to deal with a car's tire condition and fuel level). Proper cornering technique and precision racing maneuvers (such as drafting) are given priority in the simulation racing games."
• "Arcade style racing games put fun and a fast-paced experience above all else, as cars usually compete through odd ways. A key feature of arcade racers that specifically distinguishes them from simulation racers is their far more liberal physics. Whereas in real racing (and subsequently, the simulation equivalents) the driver must reduce their speed to take most turns, arcade racing games generally encourage the player to try to take turns as fast as possible (most arcade racers include a "powerslide" maneuver to allow the player to keep up their speed by drifting through a turn rather than slowly entering it). Collisions with other racers, track obstacles, or traffic vehicles is usually much more exaggerated than simulation racers as well. For the most part, arcade racers simply remove the precision required from the simulation experience and focus strictly on the racing element itself. They often license real cars and leagues, but are equally open to more exotic settings and vehicles. Races take place on highways, windy roads, or in cities; they can be multiple-lap circuits or point-to-point, with one or multiple paths (sometimes with checkpoints), or other types of competition, like demolition derby, jumping, or testing driving skills. Popular arcade racers are the Daytona USA series, the Rush, the Ridge Racer series, the Cruis'n Series, the Midnight Club series, and the classic Out Run. "

You can get many types of the racing game.

1. Arcade
2. Time trials
3. Acton
4. Stunts
5. Circut
6. Modifacation
7. On / Off road
8. Air
9. Water
10. Speed
11. Simulation

Many of these can be combined to cover a greater audience.

The brief and assesment criteria.

4. A promotion package for a new computer/video game, to include two TV advertisements, together with two of the following three options:


• the cover of the game’s package;


• two hyperlinked pages from the game’s website;


• a magazine advertisement for the game.


Research

• Level 3 12–15 marks

There is proficient research into similar products and a potential target audience.


There is proficient organisation of actors, locations, costumes or props.
There is proficient work on shot lists, layouts, drafting, scripting or storyboarding.


Time management is good.


There is a good level of care in the presentation of the research and planning.


There is proficient skill in the use of digital technology or ICT in the presentation.


There are proficient communication skills.

• Level 4 16–20 marks
  

There is excellent research into similar products and a potential target audience.
I have researched into contrasting TV adverts that are using animation, live action and games icons; this has helped me to identify what my target audience will be and how I can attract their attention successfully.
There is excellent organisation of actors, locations, costumes or props.
I have been to my first location and taken some shots.
http://a2mediadanielknights.blogspot.com/2010/11/photography-location-and-light-trail.html
There is excellent work on shot lists, layouts, drafting, scripting or storyboarding.


Time management is excellent.


There is an excellent level of care in the presentation of the research and planning.


There is excellent skill in the use of digital technology or ICT in the presentation.


There are excellent communication skills.




Ideas for the format for the presentation of the evaluation.

• Level 3 12–15 marks

There is proficient understanding of the forms and conventions used in the productions.


There is proficient understanding of the role and use of new media in various stages of the production.


There is proficient understanding of the combination of main product and ancillary texts.


There is proficient understanding of the significance of audience feedback.


There is proficient skill in choice of form in which to present the evaluation.


There is proficient ability to communicate.


There is proficient use of digital technology or ICT in the evaluation.

• Level 4 16–20 marks

There is excellent understanding of the forms and conventions used in the productions.
http://a2mediadanielknights.blogspot.com/2010/10/racing-game-genres-and-chiches.html?showComment=1290032450886#c6754878717472358258 Post here made on some conventions of a racing game.
There is excellent understanding of the role and use of new media in various stages of the production.


There is excellent understanding of the combination of main product and ancillary texts.


There is excellent understanding of the significance of audience feedback.


There is excellent skill in choice of form in which to present the evaluation.


There is excellent ability to communicate.


There is excellent use of digital technology or ICT in the evaluation.




Film/TV/video

• Level 3

The candidate is expected to demonstrate proficiency in the creative use of most of the following technical skills:


holding a shot steady, where appropriate;


framing a shot, including and excluding elements as appropriate;


using a variety of shot distances as appropriate;


shooting material appropriate to the task set;


selecting mise-en-scène including colour, figure, lighting, objects and setting;


editing so that meaning is apparent to the viewer;


using varied shot transitions, captions and other effects selectively and appropriately for the task set;


using sound with images and editing appropriately for the task set.


Where a candidate has worked in a group, a proficient contribution to construction is evident.

• Level 4

The candidate is expected to demonstrate excellence in the creative use of most of the following technical skills:


holding a shot steady, where appropriate;


framing a shot, including and excluding elements as appropriate;


using a variety of shot distances as appropriate;


shooting material appropriate to the task set;


selecting mise-en-scène including colour, figure, lighting, objects and setting;
http://a2mediadanielknights.blogspot.com/2010/12/some-random-shots-round-city.html

editing so that meaning is apparent to the viewer;


using varied shot transitions, captions and other effects selectively and appropriately;


using sound with images and editing appropriately for the task.


Where a candidate has worked in a group, an excellent contribution to construction is evident


Print


Level 3
The candidate is expected to demonstrate proficiency in the creative use of most of the following technical skills:


use IT appropriately for the task set;


show understanding of conventions of layout and page design;


show awareness of the need for variety in fonts and text size;


accurate use of language and register;


appropriately integrating illustration and text;


framing a shot, including and excluding elements as appropriate;


using a variety of shot distances as appropriate;


shooting material appropriate to the task set;


selecting mise-en-scène including colour, figure, lighting, objects and setting;


manipulating photographs as appropriate to the context for presentation, including within text, within particular IT programmes, cropping and resizing.


Where a candidate has worked in a group, a proficient contribution to construction is evident.

• Level 4

The candidate is expected to demonstrate excellence in the creative use of most of the following technical skills:


using IT appropriately for the task set;


showing understanding of conventions of layout and page design;


showing awareness of the need for variety in fonts and text size;


accurate use of language and register;


appropriately integrating illustration and text;


framing a shot, including and excluding elements as appropriate;


using a variety of shot distances as appropriate;


shooting material appropriate to the task set;


selecting mise-en-scène including colour, figure, lighting, objects and setting;


manipulating photographs as appropriate to the context for presentation, including within text, within particular IT programmes, cropping and resizing.


Where a candidate has worked in a group, an excellent contribution to construction is evident.

Motorstorm 2 advertisment

This is one of the adverts for Motorstorm 2
This was the first advert I saw for the game and was hooked straight away, I like how it startes of showing the island and then flash short clips of the racing into the birds eye view video. Then jumps into the chaos of the racing.

I like how its starts like its the calm before the storm with the shot over the river. the the storm hits as it asends to the clouds and down.

Possible music that could be used.

Some of the background music that I would like to use Is copyrighted and cant be used but I will still Include them in the post.

The first song is by "Chemical Brothers" and is called saturate.

Video here

I like it when it gets to an up beat part, This would be good when the cars get at speed and start stunt jumping.

Sadly this is copyrighted and I doubt I can use it.

The second song is  by "Two Fingers", its called Sweden Rhythm.

Video here

After 1:00 Is the section that I would like to use. 

This was featured on topgear for a review of the Nissan 370Z  and also included dinosaurs.

This means that it is already used to the background of cars and will fit in well. But it is still copyrighted.

The third song is by "radiohead" and is called optimistic.

Video here

I really like the intro music for this. Dont know how I could use it in the advert, maybe at the end.

Again this was used in topgears tribute to Ayrton Senna.

This  song was used on a racing game that I talked about in the first game page. http://a2mediadanielknights.blogspot.com/2010/07/research-into-possible-a2-practical.html

This song was used in an advertisment for Motorstorm 2.

The forth song is by "Wolfmother" and is called Woman.

Song here

This song was used in the first motorstorm game, as a background music to racing and really got you in the mood for winning. So this would be good to have included.

The fifth song is also by "wolfmother", this is called White Unicorn

Song here  The guitar chorus will fit in very nicely into the racing and the advert.

Arctic Edge on the PSP

PSP Motorstorm from Michael Moloney Studio on Vimeo.
This is an advert for Motorstorm : Arctic edge on the PSP. This is the 3 game in the series but the first for the PSP, The PSP is a hand held devise made by Sony in conjunction with the PS3.
This advert takes on the first person view of seeing your hands and the PSP. They also show the moving and the boosting of the cars on the PSP. This adds to the realism and feel of what you could experience if you buy the game, the adrenaline that you could get.
With the editing and effects that are put on the screen increases the appeal for the game.

There are 14 shots in total, Ranging form shots of the PSP and hands fighting as they would in game and then shots of the cars racing about in the many tracks.
The mains shots of the hands playing are from a point of view shot, this would be what is seen from the gamer. The other shots of the cars are from side points in the race as spectators would see them. This symbolises the acton and drama of racing.
The editing of the shot is fast paced as is the game.
The target audience would be racing gamers, that like to get involved and lost in a game, On the move about.This advert would've featured on we media sites and the television.

This advert would feature on a we-media site like You-tube and Facebook but then would be on the TV and on PSN.